Online Scheduling Campaign
Florida Hospital Medical Group is the first in the region to offer online appointment scheduling across the group’s 400+ providers. This campaign, using humor to tout the many benefits of 24/7 online scheduling, included print, TV/radio, direct mail and social media elements to promote this offering, and encouraged patients without a regular primary care doctor to use the FHMG website to find a physician and book online.
Roles: Creative & Art Direction of design and photo shoots, Design
AWARDED
Aster Awards, GOLD for Total Advertising Campaign
CLIENTFlorida Hospital Medical Group